Curated by real readers
Perfect gift idea
Never duplicated in multi-buys
Blind Date with a Book
Ready to fall in love with your next 5-star read?
Pick your genre below and let us surprise you.
✨ Over 800 Blind Books sold
🔥 Best seller at our UK events
💜 Curated by real readers, not random stock
All books are brand new, carefully selected and never duplicated in multi-buys.
Why we do this
We believe reading is more than a hobby — it’s a refuge.
Books are where we escape, recharge, and feel things deeply. They’re where chaos becomes comfort, late nights turn into “just one more chapter,” and fictional worlds feel more real than the one outside.
Our products are made by readers, for readers — in real life, at real desks, between coffee refills and dog walks, supervised by a very fluffy chow chow.
Because the stories that stay with us deserve a little space in the real world too.
The Story of Midgard Crafting
Midgard Crafting was born from a shared love of stories, chaos, and the quiet magic that books create.
What started as two book lovers surrounded by overflowing shelves quickly turned into something more: a need to bring the feeling of reading to life. Not just the books themselves—but the anticipation, the aesthetic, the community, the oh no I stayed up till 3am again energy.
Built by Simon and Charmaine, Midgard Crafting grew from late-night reading spirals, chaotic TBRs, and the shared belief that books are better when they’re felt, not just read.
Inspired by fantasy worlds, dark romance, and the comfort of well-loved tropes, Midgard Crafting creates bookish pieces designed to feel like part of your reading ritual. Blind Date with a Book packages that trust the reader to be brave. Accessories that feel like inside jokes. Little items that whisper this was made by someone who gets it.
The name “Midgard” comes from mythology—the realm of humans, where gods and monsters brush shoulders with ordinary people. It felt right. Because reading does that too. It lets everyday life collide with epic stories, messy emotions, and fictional characters who live rent-free in our heads.
And then there’s Ragnar.
Our ever-present Chow Chow, unofficial mascot, morale officer, and chaos supervisor. Ragnar is usually found overseeing packaging, judging book choices, or demanding attention at the exact moment something needs photographing. He’s a constant reminder that Midgard Crafting is built in real life—between dog walks, coffee refills, and piles of books that may or may not be “for stock.”
Everything we make is rooted in that belief:
Reading is powerful
Escapism is valid
And chaos, coffee, smut, and a fluffy supervisor are sometimes essential
Midgard Crafting isn’t about perfection. It’s about connection—between readers, stories, and the moments we steal for ourselves when the world gets loud.
If you’ve ever judged a book by its vibe, fallen in love with a morally grey character, or bought just one more book even though your TBR is already unhinged… you’re in the right realm.
Welcome to Midgard.
Frequently asked questions
What if I’ve already read the book I receive?
We do our best to avoid duplicates, but because Blind Dates are a mystery, we can’t guarantee you won’t receive a book you already own or have read.
If you’re worried about repeats, you can share your Goodreads profile via 'Special Instructions' on 'Cart', we’ll do our best to avoid them — though this isn’t guaranteed.
Can I request specific books, authors, or series?
To keep the Blind Date experience magical (and actually blind), we don’t take specific title or author requests.
However, you can tell us:
Genres you love or want to avoid
Tropes you adore or absolutely hate
Spice comfort levels 🌶️
Hard no’s (e.g. cheating, pregnancy, non-HEA, etc.)
What genres do you offer?
We currently offer Blind Dates in:
Romance
Dark Romance
Fantasy
Thriller
Still have questions?
If you’re unsure, feel free to:
Use our contact form
DM us on Instagram
Email us directly